BUILDING LONG-TERM SUSTAINABLE BRAND VALUECreating a long-lasting brand impact not only builds positive perceptions about the brand but also allows organizations to support sustainable growth in the long term. A brand’s sustainability is its ability to persist and evolve today without jeopardizing its future growth potential. It is more of a holi
BUILDING LONG-TERM SUSTAINABLE BRAND VALUECreating a sustainable brand impact not only helps create positive perceptions about the brand but also empowers businesses to maintain sustainable growth over time. A brand’s sustainability is its ability to sustain and grow today without compromising its future growth potential. It is more of a strategi
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